Had a BuzzCake yet?

By Bandook - April 18, 2018

Had a BuzzCake yet? - Bandook

Had a BuzzCake yet?
A sweet treat is available as part of a marketing initiative to promote Aastha Gill’s Buzz

Team bandook

If you’ve been following the buzz around Aastha Gill’s BUZZ featuring BADSHAH, you’ll know that it’s everywhere.
In fact, the inclusion of Priyank Sharma (of Bigg Boss fame) in the video (and the fun making-of videos leading up to the actual release) had us hooked by their sweet chemistry.

In fact, the trending track (it still is!) found much love offline as well, with Sony Music India (the music label Aastha is attached to) has teamed up with 7th Heaven – A Slice of Happiness Desserts to put out a sweet treat for the popular artist’s fans.

The dessert store will showcase specially curated Buzz cupcakes (or BuzzCakes) and retail them across 65 stores pan-India.

The icing for these cupcakes celebrate the music video with a design specific to one of Aastha’s outfits for the video, directed by Arvindr Khaira.

An elated Aastha told bandook, “I requested 7H to make red velvet-flavoured BuzzCakes and they were sweet enough to make it happen for the launch of Buzz. I’m in love with the cupcakes and I don’t think something like this has been done for any single’s launch. They don’t just look amazing, they’re delicious, too!

Swati, Director & CEO of 7th Heaven Desserts told us that hosting Aastha and Priyank and their fans at 7H’s Lokhandwala outlet “sure created a buzz” and wanted fans to know that the BuzzCakes will be available at all 7th Heaven stores till April 30. Now you know!


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