Sachet Tandon: People eventually find their kind of music
By Bryan Durham - June 21, 2019
With Kabir Singh’s Bekhayali topping Spotify’s Global Viral 50 charts, we had a pertinent question to ask: with global tastes in music changing, what does this mean for Indian composers?
First off, we’ll tell you why this is a big deal. This particular chart lists the most viral songs on the planet (at least where Spotify exists). It’s the first time (correct us if we’re wrong) we’ve seen an Indian song on the list, rarer still to see it top that list.
Sachet of Sachet-Parampara tries to break it down, “It’s good that we have different music composers and singers for the audience to consume music. [What happens is] people eventually find their kind of music and what they want to listen to”.
Also, in case you missed it, both versions of Bekhayali feature in the Most Streamed Songs in India for the week gone by.
Sachet explains the reason behind the reach of their music. “Music in today’s times is very, very dynamic. Sounds are changing and people are open to listening to new sounds. If you’ve worked on your creation with utmost honesty, it will see the light one day,” he notes.>